Currently TOMS shoes are using various statistics to upgrade their marketing environment such as their website, mobile apps, blog and social media. TOMS.COM, is well established and always up to dated with new styles for the season. Other promotions are heavily concentrated all throughout the website as well. TOMS recently launched their "One Day Without Shoes" TOMS mobile application for iPhone and Android, the app is user-friendly to those who particapted on the previous events and as well as for the people who'll be participating on the upcoming event, users can learn about the event, find local events, stay up to date and upload pictures. The TOMS blog is always up to dated with news from all around the world regarding different topics according to the brand. Whether it's updates from TOMS headquarters or pictures and information, TOMS makes sure that this information is available to customers. Also featured in the blog is "TOMS in the press" which is made up of different articles from various media that TOMS has been featured in.
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